If you’re attending South by Southwest, come by and see “Fans, Friends & Followers: Creating Your Own Cult (of the Non-Apocalyptic Variety)” in which Scott Kirsner and I will be discussing ways for filmmakers to use the web and other routes to reach an audience for their work. Sunday, March 14th, 3:30pm at the Austin Convention Center rooms 18ABCD.
You will come to this panel. You will come to this panel. You will come to this panel.
#cult #brainwashing
Cheers,
-Gary
Categories: Film News, Musings

“Documenting Design” L to R: Eames Demetrios, Doug Pray, Michael Bierut, Gary Hustwit
I’ve just returned from two weeks in Africa, partly to attend the fantastic Design Indaba conference in Cape Town. I was on a panel called “Documenting Design” along with my friend Doug Pray (Scratch, Art & Copy) and Eames Demetrios, filmmaker and grandson of Charles and Ray Eames. The conversation, which was moderated by designer and Helvetica show-stealer Michael Bierut, was too short! It was one of those situations where after 30 minutes I thought we were really getting into an interesting discussion about the creatives processes of designers, and our processes as filmmakers. After the panel, Eames, Doug and I sat down for the Design Indaba video crew and continued the discussion for another 45 minutes, so hopefully they’ll post that video on their site soon.
One of the most surreal moments of the conference happened during a dinner train trip the organizers had planned for all the speakers on the Blue Train. Along with dinner and drinks, there were blackjack tables in one car of the train where guests could partake in some play money gaming. Being a man who loves his cards, I joined in, but suddenly found myself sharing a blackjack table with Martha Stewart. She may know paint chips, but she don’t know blackjack. When she hit a 14 against the dealers 6, I was like, “Martha, Martha, Martha…” shaking my head. Somehow she ended up winning though… go figure.
I also presented screenings of Helvetica and Objectified, the first time the films had been shown publicly in South Africa. Thanks to everyone who came out to the shows, and special thanks to the Design Indaba team for such a great experience.
Cheers,
-Gary
Categories: Design News, Musings

ODDSAC: A visual album by Animal Collective and Danny Perez.
Hello all, it’s been a while since my last post (I’ve been tweeting quite a bit though), so there’s lots to talk about. If you’ve been following my doings since the Helvetica era, you might have noticed that once the DVD for a film has come out, I go into a research-induced gray zone when I start working on the next film, and during which I don’t blog as much. Well, I’ve started work on my next documentary, the third piece of the design trilogy. But I’ve also been working on ODDSAC.
About 4 1/2 years ago, even before I’d even started making Helvetica, I started producing an experimental film with the band Animal Collective and filmmaker Danny Perez. The filmmaking process and the band’s schedule over the past few years resulted in a lengthy wait, but the film just premiered at the Sundance Film Festival and is now touring the world. See the ODDSAC website for a trailer and more info.
I also just returned from several weeks in Africa, where I attended the Design Indaba conference and did double-bill screenings of Objectified & Helvetica in Cape Town. Will post a full report with pictures soon.
And other news, Objectified is now available as an HD rental on iTunes in North America and the UK, and for download or rental on Amazon in the USA.
Cheers!
-Gary
Categories: Film News